WHY SIZE INCLUSIVE? WHAT'S THE BIG DEAL?

Hi, it’s me, Lauren, the owner of LLB—Loving Life Boutique.

Why did I open a store?

Because she deserved it.

She didn’t have it. She was me.

She was a 17-year-old, size 22 woman, alone in her journey for the fashion she desired, while everyone else shopped at the mall. She had to head to matronly polyester shops or the men’s clearance section at the Gap.

Because EVERY woman, regardless of the number on their denim, deserves to experience an inclusive shopping experience. A place where shaming yourself is left at the door and you leave feeling empowered.

Every transaction you spend your hard-earned money on should make you feel that way.

It was created because there was nothing available for ALL of my friends and I to shop together. It was created because I couldn’t go into a store and shop with my mom, trying on the same style of jeans, no matter how different our sizes may have been.

I started it because of you.

You, yes you, my dear.

All of you.

So come in and experience the difference. Love life for where we are today, not the size we wish we were or hope to be. TODAY. We embrace the moments and create memories of LOVING LIFE together.

Loving Life Boutique
2 Mechanic St
Pawcatuck, CT

Or online! Our VIP Community is a worldwide extension of our brick and mortar love, if you’re not in our FB group/why not!?

So because I couldn’t find it, I created it. It may have taken many broken roads, lonely highways and 20 years for inception but it’s here and you’re missing out!

The ONLY true size-inclusive boutique within who knows how many miles/states, offering everything in sizes small-3X.

No small section in the back for plus sizes or cheaper prices for sizes below.

All-inclusive sizing, pricing, and everyone is treated with the same respect and love. The abundant, fill-your-cup kind of love.

We are located on the corner of happy and loving, otherwise known as the place next to CC’s with the parking mystery (aka it’s in the back, or the street, anywhere legal). Trust us, it’s worth the steps!

We believe you are enough. Our mission is to make you believe it.

See you soon?